Camp Rising Sun and Premier Auto Group Bring Summer Fun to Kids with Cancer

From WTNH: Connecticut’s Morning Buzz

Connecticut’s Morning Buzz Host Natasha Lubczenko recently met with Shaun Heffernan, Executive Director of Camp Rising Sun, and Robert Alvine, President of Premier Auto Group, who has been a longtime supporter of the camp.

Camp Rising Sun offers a unique opportunity for children facing a cancer diagnosis to attend camp for free. “Our kids are special, not because they have cancer, but because they’re funny, they’re talented, and they’re great friends,” said Shaun. The camp provides a week of fun at the end of August for children and their siblings, helping them forget their diagnosis and just be kids.

Robert Alvine shared the story of his company’s partnership with Camp Rising Sun, which began over seven years ago. “It was an amazing thing to learn how excited those kids were to go to camp,” he said. His company, Premier Auto Group, stepped in to support the camp when its funding was in jeopardy. This year alone, Premier Auto Group has donated $142,000, contributing to a total of over $750,000 in the last seven years.

“All I have to do is look at the kids. When we see them, and the impact we make, it’s hard for me not to well up about it, because the joy that they get out of camp, it’s just..that’s all I need. That’s all,” Robert shared.

Shaun emphasized the lasting impact of the camp on children who have faced cancer. “Even if they’re deemed ‘cancer free,’ they still have emotional and physical scars. With the generosity of Premier Subaru and Bob, we’ve been able to expand our program and accommodate twice as many kids.” The camp offers traditional activities such as zip lines, water slides, live bands, fireworks, hiking, sports, and arts and crafts, ensuring a fun-filled week for all attendees.

Camp Rising Sun’s complete health center is staffed 24-hours a day by a doctor and nursing staff. Children who need chemotherapy or blood tests can get treatment right on campus. Each child is evaluated daily and monitored to make sure he or she takes any prescribed medicine as necessary. The medical staff also take an active part in the camp, joining in games, and skits, comforting a child, or urging campers to challenge themselves to a new activity.

Watch the full interview above for more details. There are still spots available for this summer. Visit the Camp Rising Sun website at to find everything you need to know about supporting the Camp, like Bob has done, or if you have a camper, or you’re interested in volunteering.

For more information about Premier Auto Group, their community partnerships and their charity efforts, visit or